Domain Value Checker
FAQ: how to use the checker before you buy or sell
The Domain Value Checker is a first reading of a name, not a cash offer. I built it after buying names that looked “cheap and clever” and never sold. These are the questions people actually ask when they paste a domain into the box.
What does the score measure?
Visible structure: length, extension, brandability, keywords, commercial use, how easy the name is to remember and say, and whether a real buyer pool exists for that kind of name. It does not scrape Google, Whois history, or auction results. If two names look similar on paper, the cleaner one usually wins.
Why a price range instead of one number?
Wholesale and retail are different. Another investor might pay the bottom of the band. A company that will put the name on invoices might pay higher — only if the name is actually usable. A single figure such as $4,720 trains people to argue with a calculator. A band tells you which neighborhood you are in. Compare that with sold prices on NameBio before you bid.
Does a high score mean the domain will sell?
No. A high score means the name is built like names that can sell: short, clean, on an extension buyers already trust. It can still sit for years. It can still have a spam past. It can still be too close to a trademark. I scored names that looked strong and later dropped them after a history check.
Can I use this to set an asking price?
You can use it to avoid a fantasy number. If the checker puts a hyphenated leftover in the low hundreds, listing it at $25,000 does not make it Voice.com. If you are selling to other domainers, price toward the bottom of the range. If a company has already asked for the name, that is a different conversation — and you still need comps, not only our band.
Try the examples on the checker page. paywise.com is a clean brandable. best-cloud-hosting-online.com is a phrase. The gap between them is the point.
Should I buy a name because the score is high?
Not by itself. Run the checker first. If the structure is weak, stop. If it is strong, still do three things I skipped when I was losing money:
- History on the Wayback Machine
- Trademarks — see the UDRP guide
- A buyer you can name, not “someone will want this”
A high score on a name you cannot explain is how portfolios fill up with renewals.
Does the tool see SEO metrics, traffic, or expired-domain “juice”?
No. Aged domains with a high Domain Rating can be poisoned. That is why history belongs in expired-domain valuation, and why the checker refuses to pretend it can see links. If you are hunting drops, the score is a filter on the name. It is not a reason to ignore spam.
How is this different from registrar appraisals?
Many automated appraisals output one confident dollar amount and little else. This one is built to be argued with: each factor has a note, plus strengths, weaknesses, and a likely buyer type. If the explanation is thin, do not trust the number — including ours. Read what actually moves value and treat the checker as a structured version of that, not as a marketplace.
I already own a list of names. How should I use it?
Paste them one by one. Keep names you can defend after the excitement of registering them has gone. Drop names whose only story is that they were $12. Renewal is where I lost money the first time. The checker will not tell you “this will flip in 30 days.” It will tell you which names look like clutter. That is usually enough.
Who is this for?
People about to buy, people about to list a name, and founders who have been quoted a price they cannot test. I am Mostapha. I buy and sell domains from Morocco. The tool will not broker a deal for you. It will make it harder to lie to yourself about a bad name. Start here: Domain Value Checker.