Domain Rating is not a price

This URL still promises “domain authority” and “trust metrics” before you buy. Those numbers exist. They are not a market price. I used to treat a high Ahrefs Domain Rating like an appraisal. Then I bought names that looked strong in a dashboard and empty in a buyer’s mouth. I’m Mostapha. I buy and sell … Read more

How to value an expired domain

expired domain

I’m Mostapha. I buy and sell names from Morocco. Expired names looked like a shortcut: age, links, and leftover type-in. I paid for that shortcut and bought a past. An expired domain is only a registration that was not renewed then grace, often redemption, then a drop or an auction. It is not a coupon. … Read more

A new site does not launder an old domain

SEO folklore says: wipe the site, rebrand, and wait for Google to “forgive,” then the aged domain is a second chance. Buyers and lawyers do not forgive on that calendar. Snapshots remain on archive.today even when you never touch Wayback. A trademark still sits in USPTO trademarks whether or not you launched a pastel landing … Read more

An AI-generated brand is not automatically a domain worth buying

AI-generated

This URL still promises that AI is revolutionizing domain branding. Keep it. Generators are good at emitting pronounceable junk in bulk. A brand is a promise people remember. Wikipedia’s plain brand page is enough. The U.S. Small Business Administration still starts with pick a name you can actually use, then check marks. That order did … Read more