Why Most Domain Investments Fail

Domain Investment

People rarely lose money on one great name. They lose it on 80 forgettable ones. The failure is usually quiet. No dramatic hijacking. No UDRP letter. Just renewals, no offers, and a folder that felt like a business. The cheap-name trap A $12 registration feels harmless. A hundred of them do not. If a name … Read more

An AI-generated brand is not automatically a domain worth buying

AI-generated

This URL still promises that AI is revolutionizing domain branding. Keep it. Generators are good at emitting pronounceable junk in bulk. A brand is a promise people remember. Wikipedia’s plain brand page is enough. The U.S. Small Business Administration still starts with pick a name you can actually use, then check marks. That order did … Read more