doitfacile
Choosing a domain for a new business
I’m Mostapha. I buy and sell names from Morocco. Founders often finish the deck, then discover the .com is taken and buy a hyphen. The SBA still starts with a name you can actually use. This page is that moment. The twin will it still work in year four? is a name that can still … Read more
Trademarks and UDRP: how not to buy legal trouble
I’m Mostapha. I buy and sell names from Morocco. I am not your lawyer. This is how I try not to buy a complaint. The checker does not see trademarks on purpose: Domain Value Checker, how we score, FAQ. Pretty letters can still be someone else’s mark. The corporate twin of this URL is a … Read more
A new extension is a bet, not a replacement for a good name
This URL still says we are beyond the .com era. Keep it. The root is still a list of labels IANA’s TLD database and ICANN’s new gTLD program. Wikipedia’s gTLD page is the sober version. A new suffix is a distribution bet: does a buyer already type it? It is not a machine that turns … Read more
Why Most Domain Investments Fail
People rarely lose money on one great name. They lose it on 80 forgettable ones. The failure is usually quiet. No dramatic hijacking. No UDRP letter. Just renewals, no offers, and a folder that felt like a business. The cheap-name trap A $12 registration feels harmless. A hundred of them do not. If a name … Read more
An AI-generated brand is not automatically a domain worth buying
This URL still promises that AI is revolutionizing domain branding. Keep it. Generators are good at emitting pronounceable junk in bulk. A brand is a promise people remember. Wikipedia’s plain brand page is enough. The U.S. Small Business Administration still starts with pick a name you can actually use, then check marks. That order did … Read more